Imperial is driving a new generation of safer road users this Transport Month

17 October 2019 | Road Safety Highlights

17 October 2019; Imperial Logistics (‘Imperial’), a leading international supply chain and logistics company, is proud to announce the launch of its Imperial Road Safety Programme this transport month. This exciting programme is set to build a generation of safer drivers through championing road safety education at high school level – aiming to educate, and positively influence, South Africa’s youth around responsible road behaviour. 

“Empowering learners is imperative in the conversation around road safety, awareness and transport at large. If we consider the growing number of road incidents and the impact of unsafe driving and road usage on South African citizens today, it is up to corporate South Africa to be part of the change we want to see. For us, this includes teaching our youth the power of being responsible road users,” says Mohammed Akoojee, Group CEO of Imperial.

The programme is aimed at driving road safety education through the use of exciting visual aid and booklets that cover material that is relatable for younger minds, with the energy and excitement that is relative to them. Furthermore, it is underpinned by a comprehensive road safety discussion, followed by a K53 module that is used in South Africa’s learner license training, to train young students and prepare them for their learner license test.  

“Over the next year, we aim to visit 85 schools and educate over 83 000 learners, across 9 provinces – really driving the power of road safety home as rapidly as possible and fundamentally creating a generation of safe road users,” continues Akoojee.

“But it won’t stop there as we commit to continuing this programme as long as possible, to reach and assist as many of South Africa’s youth as possible.”  

While much of the focus for Transport Month has been on raising awareness on the important role of transport in the economy, and to invite participation from civic society and business, in providing a safer, more affordable, accessible and reliable transport system for the country, Imperial believes that road safety education is still a critical focus in this larger discussion and therefore, created a platform to stress the importance of being responsible future road users. 

“As leading players in the transport and logistics segment, we felt it necessary to answer the call to influence better driving practises and to responsibly contribute to the transport sector – given its pivotal role in the economy. But, it is more than this – it is part of a much larger CSI mix where we aim to empower the youth to “Be Safe. Be Smart” in all areas of their lives – be that road, healthcare, or education,” concludes Akoojee.

About Imperial Logistics 

Imperial Logistics is mainly an African and Eurozone logistics provider of outsourced, integrated freight management, contract logistics and distributorships - customised to ensure the relevance and competitiveness of our clients. The group is listed on the Johannesburg Stock Exchange in South Africa and employs over 27 000 people in 32 countries. Ranked among the top 30 global logistics providers, Imperial Logistics has established capabilities in transportation, warehousing, distribution and synchronisation management and expanding capabilities in international freight management. The group operates in specific industry verticals - automotive, chemicals, consumer, healthcare and industrial.  

In South Africa we are proudly considered as a leading logistics provider across the entire supply chain - renown for driving innovation and continuous improvement. Our work in the demanding African continent has likewise earned us the reputation as a leading distributor of pharmaceuticals and consumer goods in Southern, East and West Africa. While internationally, years of hard earned experience now see us occupying leading positions in exacting industries such as chemical and automotive. See more at 

Share This Page

Tell a friend icon Tell a Friend | Fax machine icon Print this Page

News Articles

04 Jun 2020 | From Arrive Alive
KwaZulu-Natal: At 15H28 Thursday afternoon Netcare 911 responded to reports of a collision on the R102 North just passed Umkomaas on the KZN South Coast. Reports from the scene indicate that the driver of a light delivery vehicle lost control resulting in a rollover. Medics assessed the scene
04 Jun 2020 | From Arrive Alive
KwaZulu-Natal: At 14H32 Thursday afternoon Netcare 911 responded to reports of a collision on Old Main Road in Hillcrest. Reports from the scene indicate that a mini-bus taxi and a light delivery vehicle were involved in a collision. Medics assessed the scene and found that twelve people had sustained
04 Jun 2020 | From Arrive Alive
The Acting Provincial Commissioner of the South African Police Service in Limpopo, Major General Jan Petrus Scheepers, has highly commended members of Crime Intelligence and the Tactical Response Team (TRT) Unit, for successfully foiling an Armed Robbery that was to take place yesterday 03 June 2020,
04 Jun 2020 | From Arrive Alive
A 30-year-old man is in a critical condition after a light motor vehicle collided with him and the bakkie he was busy pushing on the R559 in Randfontein this afternoon. ER24 paramedics arrived on the scene at 13:45 to find the two vehicles and a man lying in the road, his leg having been amputated.
04 Jun 2020 | From Arrive Alive
Two women in their 30s have been knocked down by a taxi on New Canada Road, Pennyville in Randburg this morning. ER24 paramedics arrived on the scene at 7:40 am to find the two pedestrians lying on the pavement having suffered multiple injuries. One patient was in a critical condition, the other in
04 Jun 2020 | From Arrive Alive
Emer-G-Med responded to Ceader Lakes Estate in Fourways for a medical emergency. On arrival, we treated and transported one patient to hospital for further care. Information regarding the medical emergency is not available yet.
04 Jun 2020 | From Arrive Alive
Seven people were left injured this morning, including an 8-month-old girl, following a four-vehicle collision on the N12, approximately 15km outside of Potchefstroom towards Klerksdorp. ER24 paramedics, along with the Provincial Fire and Ems, arrived on the scene to find the four vehicles scattered
04 Jun 2020 | From Arrive Alive
This morning I visited Nyanga taxi rank which has been identified as one of the hotspot areas from which it received a significant number of non-compliance complaints concerning public transport. Loading restrictions, hygiene and social distancing in public transport remain key focusses of the Western
04 Jun 2020 | From Arrive Alive
Emer-G-Med responded to a pedestrian who was hit by a vehicle in Johannesburg CBD. The patient was treated then transported to the hospital by another service for further care. Local authorities were on scene for further investigations.

News Archive

Home  |  
Contact  |  
Browser  |  
Disclaimer  |  
CMS  |  
© 2020 - All Rights Reserved